> For the complete documentation index, see [llms.txt](https://docs.shop-studio.io/shopware/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.shop-studio.io/shopware/extensions/pixelyourshop/tracking.md).

# Tracking

The tracking of the different sales channels like Google, Facebook, Pinterest & Hotjar is done in a few steps. Click here to go to the setup instructions:

* [Google Analytics](/shopware/extensions/pixelyourshop/tracking/google-analytics.md)
* [Google Ads Tracking](/shopware/extensions/pixelyourshop/tracking/google-ads.md)
* [Google Tag Manager](/shopware/extensions/pixelyourshop/tracking/google-tag-manager.md)
* [Facebook](/shopware/extensions/pixelyourshop/tracking/facebook.md)
* [Instagram](/shopware/extensions/pixelyourshop/tracking/instagram.md)
* [Hotjar](/shopware/extensions/pixelyourshop/tracking/hotjar.md)
* [Pinterest](/shopware/extensions/pixelyourshop/tracking/pinterest.md)

### Assignment of channels to pixels <a href="#assignment-of-channels-to-pixels" id="assignment-of-channels-to-pixels"></a>

It is interesting to know that some channels are set up using the same pixel. The following table illustrates this assignment:

|             Kanal             |           Pixel          |
| :---------------------------: | :----------------------: |
| Google Analytics & Google Ads |        Google gtag       |
|       Google Tag Manager      | Google Tag Manager Pixel |
|      Facebook & Instagram     |      Facebook Pixel      |
|             Hotjar            |       Hotjar Pixel       |
|           Pinterest           |      Pinterest Pixel     |