Conversion labels. You need to enter them in the app.
Conversion IDs and labelsand read a small tutorial, how to set up e.g. the conversion for purchases correctly.
Conversion IDs and labelsare in Google Ads, so that you can set them up correctly.
Conversion IDis for.
conversion actions. Events can be anything and Google Ads does not define more precisely what an event is.
Conversion labelsare for.
Conversion IDs and labelsare, you can now set up the most important event there is for your store: A purchase! You can also go through this tutorial again for any other event.
Conversion actionwith the right values. In the image below you can see the optimal configuration.
Conversion ID and labeland copy them for the next step.
Extensions > My Extensions > Apps > Google Ads ... > Configurationand enter your
Conversion ID. Make sure to activate the tracking!
Conversion: Purchase. Make sure to activate the conversion. Now click on the button
Saveand clear your complete store cache if necessary. Your purchases should now be tracked correctly!